Wednesday, June 26, 2013

The Coincidence of Hype



 Why is it…
      that seemingly intelligent people get caught-up, believe in, allow themselves to be influenced, spread the word, make decisions, judge character, based on the amazing hyperbole of media ten-second news bytes that are obviously skewed to increase regurgitation of the same shit at a later hour, hoping to go ‘viral’, and increase advertising revenue?
     Do you not SEE a pattern of deception in the reporting?
Recent Case In Point: Paula Dean.
     Poor Paula. I won’t go into the right or wrong, the did she or didn’t she, the does she or doesn’t she of the situation, but I will point out that many respectable news outlets and their writers (I’m loathe to say journalists) have been suggesting that her diabetes announcement (January 2012) was scheduled to coincide with her son’s healthy lifestyle cookbook and a lucrative contract to represent a diabetic drug, as being evidence of her being a calculating liar.
     Duh.
     Of course it was.
     Scheduled, that is.
     That’s what ‘brands’ do- they hopscotch over their own developments.
     It’s called Pelican Publicity Poop (at least that’s what I call it- brands serve it up, news outlets pick it up, media flies with it, crap comes out all over your just washed mini-van, and everyone eats it up because they can’t tell the difference between Pelican Poop and the cheetos that are carpeting their back seats from the little darlings that think neon orange is a food group color).
     But I digress.
     What I didn’t hear, from anyone, was the oddly timed (by several months) Angelina Joile announcement of her elective double mastectomy with the same day newsstand cover of Brad Pitt on Vanity Fair and within a week of his new movie opening at a theatre near you.
     But I guess that was just…
 coincidence.

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